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Astu to be released again through crowd funding

Astu to be released again through crowd funding

Marathi films have captured the attention of the audience from different parts of the world. But, there are many Marathi films, which have won prestigious awards, including national awards; which could not reach the local audience in Maharashtra. The reason was that the producers of these films could not find distributors to release their films in theatres. One such film is 'Astu'.

'Astu' was released last year only in one cinema hall in Pune, for this reason. This film is directed by reputed directors like Sumitra Bhawe and Sunil Sukathankar and is produced by Sheela Rao ( Gaurika films) and Dr Mohan Agashe. Besides producing this film, Dr Mohan Agashe has also played a lead role in this film, along with other artistes like Amruta Subhash , Devika Daftardar, Milind Soman , Irawati Harshe and Nachiket Purnapatre. The film has presented the story of a retired officer, who is a patient of alzheimers.

Now, good news for those who are interested in watching this film in theatres, is that the film will be released again via co-funding. This concept has been successful for other regional films, especially in the south. Rajat Kapoor's Hindi film 'Bheja Fry' was released with this method. According to Producer Sheela Rao , Satish Kataria form 'Catapooolt' has taken this initiative. Through this process funds will be collected from common people for producing or releasing the film and is also called 'crowd funding'. But, for releasing the film, the most appropriate word would be 'co-funding'. And, 'Astu' will be the first Marathi film, to be released in this manner.
Astu to be released again through crowd funding Reviewed by Marathi Celebs on January 24, 2016 Rating: 5

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